Success Stories
Studio Green Secures Digital Rights Financing with BetterInvest
Published by
Annu Singh
Published on
July 25, 2024
Short Summary
Testimonial
"BetterInvest's timely funding was crucial for our movie's completion. We could proceed with the final shoot and post-production without any delays, ensuring a successful release." – K.E.Gnanavel Raja, Producer at Studio Green
Studio Green, a large Tamil production house with over 15 years of experience, needed urgent funds to complete a major movie set for release in 2024. Despite having sold digital rights to Amazon Prime, they required immediate funds for final shooting and post-production.
The Challenge
Studio Green faced several financial hurdles:
- Needed to secure ~₹25 crores within 2 months.
- Over ₹35 crores in receivables tied up in post-release contracts.
- Immediate funding required to avoid production delays.
- High capital charges from traditional financing sources.
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BetterInvest’s Solution
BetterInvest stepped in with a strategic approach:
- Discounting: Raised funds from a diverse pool of investors, including retail investors, HNIs, UHNIs, and institutions.
- Evaluation and Escrow: Conducted a comprehensive evaluation of the project and established an escrow mechanism to ensure secure transactions.
The Results
- Before BetterInvest: Studio Green faced potential production delays due to inadequate funds and high capital charges.
- After BetterInvest: BetterInvest disbursed ₹25 crores within 2 months, ensuring smooth final shooting and post-production. This timely funding facilitated a successful release and contributed positively to the media financing ecosystem.
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